Privacy Policy

Last updated: October 2025

BIG Safety Ltd, trading as BIG Boots UK (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, store and share your personal information when you visit or make a purchase from www.bigboots.co.uk.

1. Who We Are

BIG Safety Ltd (Company No. 13287467) 
Registered Address: 4 Faraday Close, Drayton Fields Industrial Park, Daventry, Northamptonshire, NN11 8RD 
Email: ryan@bigboots.co.uk
Telephone: 0330 043 0873

Our appointed Data Protection Officer can be reached via the above contact details. 

2. Information We Collect

• Identity Data – your name and title.
• Contact Data – billing address, delivery address, email address, and phone numbers.
• Financial Data – payment card details (processed securely by third-party payment providers).
• Transaction Data – details of products and services you have purchased.
• Technical Data – IP address, browser type, operating system, and device identifiers.
• Marketing and Communications Data – your preferences for receiving marketing communications.

We collect this data when you provide it to us directly (e.g., when you create an account or complete checkout), automatically via cookies and analytics, or through advertising platforms such as Google or Meta.

3. How We Use Your Data

We use your personal information to:

• Process and fulfil your orders.
• Provide customer support and manage your account.
• Improve our website, products, and services.
• Send marketing communications (with your consent).
• Comply with our legal and tax obligations.

We only use your data where we have a lawful basis — such as your consent, to perform a contract with you, or where it is in our legitimate interests.

4. Sharing Your Data

We share your personal data with trusted third parties who perform services on our behalf, including:

• Payment processors and financial institutions.
• Courier and logistics companies.
• Website hosting and IT providers.
• Marketing and analytics partners, including Google Ads and Meta Ads.
• Professional advisers (accountants, legal counsel, etc.).

All such third parties act as data processors and are bound by contractual obligations to keep your data secure and use it only for the purpose we instruct.

5. Google Ads & Customer Match

We use Google Ads, including the Customer Match feature, to deliver relevant advertising to our customers and website visitors.

In connection with these services:

• We may share customer data (e.g., email addresses) with Google to match users to Google accounts and ensure compliance with Google policies.
• Shared data is encrypted and used only for matching purposes.
• Google acts as a data processor for Customer Match data, under the Google Ads Data Processing Terms.

Learn more about how Google processes data in its Privacy Policy.

6. Consent & Google’s EU User Consent Policy

Where required by law or by Google’s policies governing personalised ads (including the Google EU User Consent Policy):

• We obtain your consent before using cookies or collecting data for personalised advertising.
• By accepting our cookies or signing up for marketing, you consent to your data being shared with third parties (including Google) for personalised advertising.
• You can withdraw consent at any time by updating your cookie preferences or contacting us.

7. Data Retention

We keep your personal data only as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, or reporting obligations. When no longer needed, your data will be securely deleted or anonymised.

8. Your Rights

Under UK data protection laws, you have the right to:

• Access your personal data.
• Request correction of inaccurate or incomplete data.
• Request erasure (“right to be forgotten”).
• Object to or restrict processing.
• Request transfer of your data to another provider (data portability).
• Withdraw consent at any time.

To exercise these rights, contact us at ryan@bigboots.co.uk. 

9. International Transfers

Some of our third-party providers (including Google) may process your data outside the UK or EEA. We ensure that appropriate safeguards (such as Standard Contractual Clauses) are in place to protect your personal data.

10. Data Security

We implement appropriate technical and organisational measures to safeguard your personal data against unauthorised access, alteration, disclosure, or destruction. All payment information is encrypted and processed through PCI-DSS compliant gateways.

11. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact:

Data Protection Officer: Emma Sneddon
BIG Safety Ltd, trading as BIG Boots UK (Company No. 13287467) 
Registered Address: 4 Faraday Close, Drayton Fields Industrial Park, Daventry, Northamptonshire, NN11 8RD 
Email: ryan@bigboots.co.uk
Telephone: 0330 043 0873

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled.

12. Updates to This Policy

We may update this Privacy Policy periodically to reflect changes in law or our business operations. Any updates will be posted on this page and dated accordingly.